{"id":5155,"date":"2020-11-18T12:50:12","date_gmt":"2020-11-18T12:50:12","guid":{"rendered":"http:\/\/www.itprocom.fr\/?page_id=5155"},"modified":"2023-04-11T16:08:59","modified_gmt":"2023-04-11T16:08:59","slug":"editorial-strategy-and-content-marketing","status":"publish","type":"page","link":"https:\/\/www.itprocom.fr\/en\/editorial-strategy-and-content-marketing\/","title":{"rendered":"Editorial strategy and content marketing"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Hero&#8221; _builder_version=&#8221;4.4.7&#8243; background_enable_color=&#8221;off&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_start=&#8221;#dc4405&#8243; background_color_gradient_end=&#8221;rgba(0,0,0,0.29)&#8221; background_color_gradient_direction=&#8221;124deg&#8221; background_color_gradient_start_position=&#8221;35%&#8221; background_color_gradient_end_position=&#8221;30%&#8221; background_color_gradient_overlays_image=&#8221;on&#8221; background_image=&#8221;http:\/\/www.itprocom.fr\/wp-content\/uploads\/2020\/11\/Header-Page-Strate\u0301gie-Editoriale-et-Marketing-de-contenu-shutterstock_397470379.jpg&#8221; background_enable_video_mp4=&#8221;off&#8221; custom_margin=&#8221;0px|0px|0px|0px|false|false&#8221; custom_margin_tablet=&#8221;||&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; custom_padding=&#8221;10%|0px|10%|0px|true|false&#8221; animation_style=&#8221;zoom&#8221; animation_intensity_zoom=&#8221;4%&#8221; border_color_right=&#8221;#ffffff&#8221; locked=&#8221;off&#8221;][et_pb_row _builder_version=&#8221;4.1&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.1&#8243;][et_pb_text _builder_version=&#8221;4.4.7&#8243; text_font=&#8221;||||||||&#8221; text_font_size=&#8221;16px&#8221; header_font=&#8221;|600|||||||&#8221; header_text_color=&#8221;#ffffff&#8221; header_line_height=&#8221;1.2em&#8221; header_2_font=&#8221;||||||||&#8221; header_2_text_align=&#8221;left&#8221; 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button_text=&#8221;receive a proposal&#8221; _builder_version=&#8221;4.4.7&#8243; custom_button=&#8221;on&#8221; button_text_color=&#8221;#ffffff&#8221; button_bg_color=&#8221;#000000&#8243; button_border_color=&#8221;#000000&#8243; button_use_icon=&#8221;off&#8221; background_layout=&#8221;dark&#8221; hover_enabled=&#8221;0&#8243; saved_tabs=&#8221;all&#8221; button_bg_color__hover_enabled=&#8221;on|hover&#8221; button_bg_color__hover=&#8221;#dc4405&#8243; button_bg_enable_color__hover=&#8221;on&#8221; button_border_color__hover_enabled=&#8221;on|hover&#8221; button_border_color__hover=&#8221;#dc4405&#8243;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.4.7&#8243; background_color=&#8221;#ffffff&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_start=&#8221;#f7fcff&#8221; background_color_gradient_end=&#8221;rgba(0,0,0,0)&#8221; background_color_gradient_direction=&#8221;321deg&#8221; 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height=&#8221;80px&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.4.7&#8243; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;rgba(0,0,0,0.76)&#8221; text_font_size=&#8221;15px&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;||||||||&#8221; header_2_text_align=&#8221;left&#8221; header_3_font=&#8221;|700|||||||&#8221; header_3_text_align=&#8221;left&#8221; header_3_text_color=&#8221;#000000&#8243; header_3_line_height=&#8221;1.2em&#8221; header_font_size_tablet=&#8221;&#8221; header_font_size_phone=&#8221;&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_3_font_size_tablet=&#8221;&#8221; header_3_font_size_phone=&#8221;&#8221; header_3_font_size_last_edited=&#8221;on|desktop&#8221; text_text_align=&#8221;left&#8221;]<\/p>\n<h3><span>An expert team in content-marketing<\/span><\/h3>\n<p><span>Our editorial department is made up of consultants, media and marketing experts, journalists and specialized freelancers who support you in the success of your web and print content strategy.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;3.26.6&#8243;][et_pb_image src=&#8221;http:\/\/www.itprocom.fr\/wp-content\/uploads\/2020\/10\/valise.png&#8221; title_text=&#8221;valise&#8221; _builder_version=&#8221;4.4.7&#8243; height=&#8221;80px&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.4.7&#8243; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;rgba(0,0,0,0.76)&#8221; text_font_size=&#8221;15px&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;||||||||&#8221; header_2_text_align=&#8221;left&#8221; header_3_font=&#8221;|700|||||||&#8221; header_3_text_align=&#8221;left&#8221; header_3_text_color=&#8221;#000000&#8243; header_font_size_tablet=&#8221;&#8221; header_font_size_phone=&#8221;&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_3_font_size_tablet=&#8221;&#8221; header_3_font_size_phone=&#8221;&#8221; header_3_font_size_last_edited=&#8221;on|desktop&#8221; 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text_font=&#8221;||||||||&#8221; text_font_size=&#8221;16px&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;|700|||||||&#8221; header_2_text_align=&#8221;left&#8221; header_3_font=&#8221;||||||||&#8221; header_3_text_align=&#8221;left&#8221; custom_padding=&#8221;||20px||false|false&#8221; header_font_size_tablet=&#8221;&#8221; header_font_size_phone=&#8221;&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_3_font_size_tablet=&#8221;&#8221; header_3_font_size_phone=&#8221;&#8221; header_3_font_size_last_edited=&#8221;on|desktop&#8221; border_width_bottom=&#8221;1px&#8221; border_color_bottom=&#8221;rgba(0,0,0,0.39)&#8221; text_text_align=&#8221;left&#8221;]<\/p>\n<h2 style=\"text-align: left;\">They trusted us<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_6,1_6,1_6,1_6,1_6,1_6&#8243; 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text_font_size=&#8221;16px&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;|700|||||||&#8221; header_2_text_align=&#8221;left&#8221; header_3_font=&#8221;||||||||&#8221; header_3_text_align=&#8221;left&#8221; custom_padding=&#8221;||20px||false|false&#8221; header_font_size_tablet=&#8221;&#8221; header_font_size_phone=&#8221;&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_3_font_size_tablet=&#8221;&#8221; header_3_font_size_phone=&#8221;&#8221; header_3_font_size_last_edited=&#8221;on|desktop&#8221; border_width_bottom=&#8221;1px&#8221; border_color_bottom=&#8221;rgba(0,0,0,0.39)&#8221; text_text_align=&#8221;left&#8221;]<\/p>\n<h2 style=\"text-align: left;\">What they think of us<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.4.7&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.4.7&#8243;][et_pb_slider _builder_version=&#8221;4.4.7&#8243; header_text_color=&#8221;#000000&#8243; body_text_color=&#8221;#000000&#8243; background_color=&#8221;rgba(0,0,0,0)&#8221; custom_padding=&#8221;50px||50px||true|false&#8221; auto=&#8221;on&#8221; border_radii=&#8221;on|3px|3px|3px|3px&#8221; border_color_all=&#8221;rgba(216,30,39,0.43)&#8221;][et_pb_slide use_bg_overlay=&#8221;off&#8221; use_text_overlay=&#8221;off&#8221; arrows_custom_color=&#8221;rgba(0,0,0,0.53)&#8221; dot_nav_custom_color=&#8221;rgba(0,0,0,0.63)&#8221; _builder_version=&#8221;4.4.7&#8243; body_font_size=&#8221;18px&#8221; background_layout=&#8221;light&#8221;]<\/p>\n<p class=\"tw-data-text tw-text-large XcVN5d tw-ta\" data-placeholder=\"Traduction\" id=\"tw-target-text\" dir=\"ltr\"><span lang=\"en\">&#8220;Real editorial, media and marketing expertise in line with our expectations, our growth challenges and the influence of our ESN &#8220;<\/span><\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/valery-texier-5b37b942\/\">Valery TEXIER<\/a> &#8211; CEO &#8211; DIB France<\/p>\n<p><img src=\"http:\/\/www.itprocom.fr\/wp-content\/uploads\/2020\/10\/left-quote-1.png\" width=\"16\" height=\"16\" alt=\"\" class=\"wp-image-4666 alignnone size-full\" \/><\/p>\n<p>[\/et_pb_slide][et_pb_slide use_bg_overlay=&#8221;off&#8221; use_text_overlay=&#8221;off&#8221; arrows_custom_color=&#8221;rgba(0,0,0,0.53)&#8221; dot_nav_custom_color=&#8221;rgba(0,0,0,0.63)&#8221; _builder_version=&#8221;4.4.7&#8243; body_font_size=&#8221;18px&#8221; background_layout=&#8221;light&#8221;]<\/p>\n<p><span>&#8220;Thank you very much for this review, once again, I see that the engagement rates are high on iTPro.fr&#8221;<\/span><\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/matthieu-malard%C3%A9\/\">Mathieu MALARD\u00c9<\/a> &#8211; Digital Marketing Manager France &#8211; Expandi Group<\/p>\n<p><img src=\"http:\/\/www.itprocom.fr\/wp-content\/uploads\/2020\/10\/left-quote-1.png\" width=\"16\" height=\"16\" alt=\"\" class=\"wp-image-4666 alignnone size-full\" \/><\/p>\n<p>[\/et_pb_slide][et_pb_slide use_bg_overlay=&#8221;off&#8221; use_text_overlay=&#8221;off&#8221; arrows_custom_color=&#8221;rgba(0,0,0,0.53)&#8221; dot_nav_custom_color=&#8221;rgba(0,0,0,0.63)&#8221; _builder_version=&#8221;4.4.7&#8243; body_font_size=&#8221;18px&#8221; background_layout=&#8221;light&#8221;]<\/p>\n<p><span>&#8220;Innovative marketing solutions in line with our expectations in terms of community awareness and engagement&#8221;<\/span><\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/marie-de-gaudemont-5b9a6a37\/\">Marie de Gaudemont<\/a> &#8211; Marketing &amp; Communication Manager &#8211; Dynatrace<\/p>\n<p><img src=\"http:\/\/www.itprocom.fr\/wp-content\/uploads\/2020\/10\/left-quote-1.png\" width=\"16\" height=\"16\" alt=\"\" class=\"wp-image-4666 alignnone size-full\" \/><\/p>\n<p>[\/et_pb_slide][et_pb_slide use_bg_overlay=&#8221;off&#8221; use_text_overlay=&#8221;off&#8221; arrows_custom_color=&#8221;rgba(0,0,0,0.53)&#8221; dot_nav_custom_color=&#8221;rgba(0,0,0,0.63)&#8221; _builder_version=&#8221;4.4.7&#8243; body_font_size=&#8221;18px&#8221; 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Their editorial, media and marketing expertise provides us with valuable support in the production of resources to enhance all of our skills and address highly captive and qualified audiences of IT and business decision-makers through the media of the iTProcom group.<\/span><\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/laurentcayatte\/\">Laurent CAYATTE<\/a> &#8211; Director &amp; Founder &#8211; Metsys<\/p>\n<p><img src=\"http:\/\/www.itprocom.fr\/wp-content\/uploads\/2020\/10\/left-quote-1.png\" width=\"16\" height=\"16\" alt=\"\" class=\"wp-image-4666 alignnone size-full\" \/><\/p>\n<p>[\/et_pb_slide][et_pb_slide use_bg_overlay=&#8221;off&#8221; use_text_overlay=&#8221;off&#8221; arrows_custom_color=&#8221;rgba(0,0,0,0.53)&#8221; dot_nav_custom_color=&#8221;rgba(0,0,0,0.63)&#8221; _builder_version=&#8221;4.4.7&#8243; body_font_size=&#8221;18px&#8221; background_layout=&#8221;light&#8221;]<\/p>\n<p class=\"tw-data-text tw-text-large XcVN5d tw-ta\" data-placeholder=\"Traduction\" id=\"tw-target-text\" dir=\"ltr\"><span lang=\"en\">&#8220;We asked the Com4m\u00e9dias teams to create our new website and redesign our graphic environment. We appreciated their listening skills and their advice for communication and marketing deliverables&#8221;.<\/span><\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/julien-roger-8435b525\/\">Julien Roger<\/a> &#8211; Commercial director &#8211; Six-Axe<\/p>\n<p><img src=\"http:\/\/www.itprocom.fr\/wp-content\/uploads\/2020\/10\/left-quote-1.png\" width=\"16\" height=\"16\" alt=\"\" class=\"wp-image-4666 alignnone size-full\" \/><\/p>\n<p>[\/et_pb_slide][et_pb_slide use_bg_overlay=&#8221;off&#8221; use_text_overlay=&#8221;off&#8221; arrows_custom_color=&#8221;rgba(0,0,0,0.53)&#8221; dot_nav_custom_color=&#8221;rgba(0,0,0,0.63)&#8221; _builder_version=&#8221;4.4.7&#8243; body_font_size=&#8221;18px&#8221; background_layout=&#8221;light&#8221;]<\/p>\n<p class=\"tw-data-text tw-text-large XcVN5d tw-ta\" data-placeholder=\"Traduction\" id=\"tw-target-text\" dir=\"ltr\"><span lang=\"en\">&#8220;Real editorial, media and marketing expertise in perfect harmony with our campaign challenges&#8221;<\/span><\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/anne-marie-gerard\/?originalSubdomain=fr\">Anne Marie G\u00e9rard<\/a> &#8211; Sr Partner Business Manager Insight<\/p>\n<p><img src=\"http:\/\/www.itprocom.fr\/wp-content\/uploads\/2020\/10\/left-quote-1.png\" width=\"16\" height=\"16\" alt=\"\" class=\"wp-image-4666 alignnone size-full\" \/><\/p>\n<p>[\/et_pb_slide][\/et_pb_slider][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.4.7&#8243; background_color=&#8221;#ffffff&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_start=&#8221;#dc4405&#8243; background_color_gradient_end=&#8221;rgba(0,0,0,0)&#8221; background_color_gradient_direction=&#8221;360deg&#8221; background_color_gradient_start_position=&#8221;51%&#8221; background_color_gradient_end_position=&#8221;25%&#8221; locked=&#8221;off&#8221;][et_pb_row _builder_version=&#8221;4.4.7&#8243; background_color=&#8221;#ffffff&#8221; custom_padding=&#8221;50px|30px|50px|30px|true|true&#8221; border_radii=&#8221;on|3px|3px|3px|3px&#8221; box_shadow_style=&#8221;preset1&#8243; 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